Cara
Vitry
Shaping exceptional experiences across product, material, brand, and space.
With a foundation in automotive design and experience leading bespoke design at Rolls-Royce Motor Cars Private Office New York,
I work at the intersection of design, craftsmanship, culture, and private client relationships.
My practice translates complex briefs, personal narratives, and brand values into distinctive experiences; from one-of-one commissions and material expressions to broader questions of identity, environment, and experience. I bring a designer’s sensitivity to detail together with the strategic perspective required to shape creative direction, align stakeholders, and build experiences that strengthen both brand and business.
Selected Work
Client names withheldBespoke Practice
How a commission is foundClients almost never arrive with a brief. They arrive with a memory, a house, a colour they cannot name, a person they are trying to honour. My first work is observation — sitting with someone long enough to feel what is actually being asked for, underneath what is being said.
What follows is translation. A story becomes a proportion, a grain direction, a stitch, a coordinate. It has to survive the loss of its caption: the object should hold the meaning without anyone present to explain it.
The result is a true one of one — rare because it could only have been theirs, not because of what was selected from a list.
- Interpreting highly personal client desires
- Designing for UHNW clientele
- Translating narrative, identity, heritage, and status into physical form
- Handling rare materials, craftsmanship, colour, proportion, and detail
- Presenting confidently in high-touch private-client environments
- Moving between creative vision, technical constraints, and commercial realities
Objects and Explorations
Personal work · OngoingVessel, cast bronze
Object study
Signet, reconsidered
Jewellery
Hand-woven interior textile
Material study
Presentation case for a single commission
Packaging
Lounge chair, one-off
Furniture
A scent commissioned for a client
Speculative
About
Korea · Detroit · Germany · Los Angeles · New YorkI was born in Korea and arrived in the United States at ten, into Detroit — a city that builds things and has never romanticised the work. Both facts still shape how I design.
I trained in automotive design there, practising interior and exterior alike, which is why I still think about an object whole rather than in parts. Germany sharpened the precision. Los Angeles taught me light, appetite, and how taste performs in public. A period in technology sales, between studios, taught me more about sitting across from a person deciding whether to trust you than any design course could.
Today I am the first and only bespoke designer in Rolls-Royce Motor Cars' Private Office in New York, working face to face with clients from the first conversation through to handover.
The through-line is not automotive. It is the practice of reading a person closely and building something that could only belong to them.
Contact
Selectively availableOpen to creative direction and private-client work.
Creative direction, bespoke design, luxury innovation, special projects, and private-client roles across objects, interiors, and experience.
Commission imagery is confidential and shared privately on request.